Juldyz Smagulova is Professor and Dean of College of Humanities and Education, KIMEP University. She received her Ph.D. in Sociolinguistics from King’s College London (UK) and her Candidate of Philological Sciences from al-Farabi Kazakh National University (Kazakhstan). Her research can be classified under three major interrelated strands: language ideology; language and education policy; and language pedagogy. These strands are held together by common scholarly interest in multilingual context where different speakers have different access to linguistic and other resources.